The School of Medical Affairs was founded by Maaike Addicks and Joke van Rijn.
Collaboration between two experienced trainers
The School of Medical Affairs is a collaboration between two very experienced and enthusiastic trainers, each with their own expertise. We both have extensive experience in the pharmaceutical industry and Medical Affairs and a passion for training and coaching.
Adding to that, we also each have our own specific expertise, which complement each other: Maaike is an expert on the theory and reality of the Medical Affairs Department, and Joke is an expert on soft skills and mindset and how to maximise the impact of those skills in the current health care field.
The combination of these expertises results in trainings that are high quality but also very practical. We use real life examples and case studies and are able to discuss any issues that participants may have questions on.
JOKE VAN RIJN
Soft Skill ExpertExtensive experience in sales, training and management
I have worked in the pharmaceutical industry in sales, training and management roles since 1989. Before I founded my first company, Joke van Rijn training BV, I worked as General Manager of Exencia training and staffing.
Direct contact
In my role as manager I missed the direct contact with the training participants, who were in close contact with HCP and patients every day. As a result, I decided to switch and focus fully on development and training of people working in the pharmaceutical industry.
Inspire
It is my ambition to inspire the training participants and their companies to increase their success, both in revenue and career. Regardless of the background: better communication leads to better healthcare.
Successful training
Essentials for a successful training:
1) People learn best when they are emotionally involved. Training should be exciting and touch both the brain and the heart.
2) Training should have a clear goal.
3) Training should be rooted in the organisation. The training participant should be given the opportunity to put their learning into practice, and they should be stimulated and coached to do so.
4) Training should be fun. When people are laughing, they are learning. Humour helps to decrease resistance and to get to the heart of the issue.
MAAIKE ADDICKS
Medical Affairs ExpertLong experience in different Medical Affairs roles
I have more than 15 years of experience in diverse roles within the Medical Affairs Departments of different pharmaceutical companies. Since 2017, I have specialised in consulting, training and development of Medical Affairs Professionals, both in the Netherlands as on an international level.
Best practice
The experience and knowledge I have gained from working with MSLs, Medical Advisors and Medical Leadership during these consulting, training and development projects, have increased my understanding of the world of Medical Affairs even more. This makes it easy for me to share best practices and provide insight in standards in Medical Affairs.
Added value
It is clear to me that the Medical Affairs Department is coming into its own as a leading department with a great added value for both internal and external stakeholders. I believe we can increase this impact further by having a clear strategy and well thought through execution. In addition, we need to learn how to communicate better about our role and the added value we offer.
Knowledge, skill and self awareness
Training and development of MSLs and Medical Advisors is an important part of the growth of the department, because it will provide the team the knowledge, skills and self awareness to maximize the impact of their role.
JOKE VAN RIJN
Soft skill specialistExtensive experience in sales, training and management
I have worked in the pharmaceutical industry in sales, training and management roles since 1989. Before I founded my first company, Joke van Rijn training BV, I worked as General Manager of Exencia training and staffing.
Direct contact
In my role as manager I missed the direct contact with the training participants, who were in close contact with HCP and patients every day. As a result, I decided to switch and focus fully on development and training of people working in the pharmaceutical industry.
Inspire
It is my ambition to inspire the training participants and their companies to increase their success, both in revenue and career. Regardless of the background: better communication leads to better healthcare.
Successful training
Essentials for a successful training:
1) People learn best when they are emotionally involved. Training should be exciting and touch both the brain and the heart.
2) Training should have a clear goal.
3) Training should be rooted in the organisation. The training participant should be given the opportunity to put their learning into practice, and they should be stimulated and coached to do so.
4) Training should be fun. When people are laughing, they are learning. Humour helps to decrease resistance and to get to the heart of the issue.
MAAIKE ADDICKS
Medical Affairs SpecialistLong experience in different Medical Affairs roles
I have more than 15 years of experience in diverse roles within the Medical Affairs Departments of different pharmaceutical companies. Since 2017, I am focussing on consulting, training and development of Medical Affairs Professionals, both in the Netherlands as on an international level.
Best practice
The experience and knowledge I have gained from working with Medical Affairs Professionals during these consulting, training and development projects, have increased my understanding of the world of Medical Affairs even more. This makes it easy for me to share best practices and provide insight in standards in Medical Affairs.
Added value
It is clear to me that the Medical Affairs Department is coming into its own as a leading department with a great added value for both internal and external stakeholders. I believe we can increase this impact further by having a clear strategy and well thought through execution. In addition, we need to learn how to communicate better about our role and the added value we offer.
Medical Affairs Professionals
Training and development of Medical Affairs Professionals is an important part of the growth of the department, because it will provide the team the knowledge, skills and self awareness to maximize the impact of their role.